Case Study: The Destiny Lab

The Destiny Lab is a proudly woman-owned business consulting firm specializing in MarTech & MarOps, Change Management and Business Performance.

Angela Quach
CEO, The Destiny Lab

“As a female minority business owner, I feel really connected to organizations like Founders First that have similar values on the forefront and are naturally seeking to bring validation and representation to the community.”


The consulting firm was growing quickly and needed help putting structure in place to alleviate some of the tactical work CEO Angela Quach was doing. When the company was initially founded, Angela was wearing many hats. As the company grew organically, there wasn’t enough capacity for her to oversee the company at an executive level.


After completing two business accelerator programs from Founders First CDC, The Destiny Lab had the strategies and processes in place to take the firm to the next level. Angela used those skills to hand over the tactical work, stop wearing so many proverbial hats and position the firm to scale up. 


Since Founders First invested via a term loan in the firm, The Destiny Lab is on track to grow even further, more than doubling its revenue. The company is looking toward:

Bringing on strategic hires

Building out the technology team

Scaling up with non-dilutive capital


Term loans are a good fit if your consulting business if it meets the following:

  • Profitable, break-even or on the clear path to profitability
  • Recurring or predictable revenues or repeatable customer contracts
  • Seeking $50,000 to $2 million in growth capital
Interested in pursuing revenue-based financing or term loans for your woman-led company?


The Destiny Lab is a business innovation consultancy, specializing in MarTech, MarOps, Change Management and Business Performance. The firm is proudly woman-owned, diversity-powered, and entrepreneurially-driven.

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